Survey Sez: Houston Nonprofits Aren't Happy With Their Marketing
StoryBoard HTX Houston Nonprofit Newsletter, May 2022 In this week's newsletter: We release our first ever poll of Houston nonprofit...
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Ken Wells
- May 10, 2022
- 3 min
Survey Results: Houston Nonprofits Rank Communications Challenges
We just finished our first survey of Houston nonprofit communications trends. The main takeaway is that if you are feeling overwhelmed by...
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Ken Wells
- Apr 28, 2022
- 1 min
Nonprofit Pay On The Rise: Here's The Latest Houston Nonprofit Newsletter
Nonprofits are raising pay at rates we haven't seen in 20 years. Monthly donors are on the rise in the country. If you want to know how...
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Ken Wells
- Apr 27, 2022
- 3 min
Monthly Donors Jumped Last Year
Measuring the effectiveness of your nonprofit's communications can feel like trying to find your car keys in the dark while wearing...
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Ken Wells
- Apr 19, 2022
- 1 min
StoryBoard HTX Houston Nonprofit Newsletter, April 19
Houston does love its nonprofit galas, but it may be time for a makeover. That and more in the latest edition of the Houston Nonprofit...
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Ken Wells
- Apr 16, 2022
- 1 min
How Do Your Communications Compare With Other Nonprofits?
Take our survey on communications trends for Houston nonprofits. You'll get the results and have the chance to win a prize! Houston is a...
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Ken Wells
- Apr 12, 2022
- 5 min
Time to Seriously Rethink The Houston Nonprofit Gala
Too many times we think about nonprofit events as a standalone part of our fundraising. We need to use them to propel repeat donors and...
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Ken Wells
- Apr 6, 2022
- 1 min
Houston Nonprofit Newsletter - April 6, 2022
Here's what's new: New video: Communications, Marketing and Branding...Oh My! Longtime local nonprofit leader to retire Technology ought...
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Ken Wells
- Apr 5, 2022
- 1 min
Communications, Marketing And Brands...Oh My!
I've been reading a terrific book, Do More Good, by nonprofit marketing pioneer Bill McKendry. After nearly 30 years of working with...
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Ken Wells
- Apr 4, 2022
- 3 min
Technology Changes. Great Storytelling Doesn't
When I first started out in TV news, I worked with a photographer who had landed on Iwo Jima as a navy medic in World War II. He never...
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Ken Wells
- Mar 28, 2022
- 3 min
Nonprofits: The Quick, The Dead and The Zombies
Nonprofits are hard to kill. There were predictions when the pandemic started that more than a third of nonprofits would close as a...
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Ken Wells
- Mar 22, 2022
- 3 min
Inflation Seen As Shock To Nonprofit Sector
After two difficult years facing the challenges of COVID, nonprofits are dealing with yet another threat, inflation. Combined with the...
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Ken Wells
- Mar 21, 2022
- 5 min
What Nonprofits Can Learn About Survival From Microbrewers
The very first blog I wrote when I created the StoryBoard HTX website was a look at the unequal way that the pandemic hurt small profits,...
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Ken Wells
- Mar 14, 2022
- 1 min
StoryBoard HTX Houston Nonprofit Newsletter - March 10, 2022
Here's the latest Houston Nonprofit Newsletter. This week we look at: Are you doing great work, but not effectively telling your...
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Ken Wells
- Mar 9, 2022
- 3 min
Nonprofits That Don't Share Their Accomplishments Don't Thrive
I was talking with a nonprofit leader the other day about what made her mission stand out. At the end of the conversation, she added,...
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Ken Wells
- Mar 8, 2022
- 2 min
Can Funny and Fundraising Mix?
The # rule of fundraising is that urgency matters. Poverty, environmental disaster, and most of the causes that drive people to create...
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Ken Wells
- Mar 3, 2022
- 2 min
Do you know your donors?
Apparently, philanthropy was simple 120 years ago. Get robber barons to use donations to buy their way into society. New research shows...
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Ken Wells
- Feb 22, 2022
- 3 min
What Nonprofits Can Learn From One of The Best Commercials Ever
It was late 1989. Airline ticket prices had been rising for four years and a recession was around the corner. United Airlines knew that...
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Ken Wells
- Feb 22, 2022
- 5 min
Making Social Media Work For You
By now you should know there are a few rules for social media. Don't talk about politics on LinkedIn. Don't talk about your Ex on...
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Ken Wells
- Jan 26, 2022
- 2 min
StoryBoard HTX Houston Nonprofit Newsletter: Donations In A Jittery Stock Market.
Here’s your copy of the newest StoryBoard HTX Houston Nonprofit Newsletter. I would really like your feedback on whether this simpler...
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