Countdown To July 1: Get Ready For Web Tracking To Change.
First, I am very pleased to report that I will be providing a regular column for the NonProfit Pro website. The first one deals with the...
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Ken Wells
- Apr 18
- 3 min
Pitching To The Media
I wanted to share something I’m kinda proud of. Recently I was able to help a client place an op-ed in the Houston Chronicle about an...
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Ken Wells
- Apr 18
- 3 min
Fundraising Gets Ugly - Falling Revenue and Donor Numbers
“Things work until they don’t.” I have no idea who first said that, but it might have been Captain Obvious. In the fundraising world, we...
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Ken Wells
- Apr 5
- 1 min
On July 1st, The Way We Track Websites Will Change. What Does It Mean To Nonprofits?
How many people visit your website? If they go to your donation page, do they actually give? How many visitors find you through Facebook?...
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Ken Wells
- Mar 28
- 3 min
Need Volunteers? Try These 6 Steps
One of the most persistent carry-over effects from COVID is the damage it did to volunteer programs. A couple of recent studies bring...
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Ken Wells
- Mar 15
- 4 min
When Do You Need To Redo Your Website?
If one phrase could combine dread and hope in equal measures, it would be “Redo Our Website.” I go through periods where every potential...
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Ken Wells
- Feb 8
- 1 min
Much Anticipated News Organization Hits Houston
It was one year ago when the announcement came that a new nonprofit news outlet would come to Houston. It didn’t have leadership, any...
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Ken Wells
- Feb 2
- 1 min
Welcome Humans. Take Me To Your Fundraiser
Proud to report that one of the leading news sources for nonprofits, Nonprofit Pro just published an article I wrote about the uses and...
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Ken Wells
- Jan 26
- 7 min
7 Fearless Predictions For Houston Nonprofits In 2023
2023 will not be a year for the faint of heart in the Houston nonprofit world. However, the thing we know about this sector is that,...
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Ken Wells
- Dec 7, 2022
- 4 min
Does Your Nonprofit Have A Robot Problem?
I wish I could remember where I first heard this saying, but it goes, “if you don’t want to be replaced by a robot, stop behaving like...
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Ken Wells
- Oct 17, 2022
- 3 min
Are Your Donors Quiet Quitting?
There has been a lot in the news about Americans “quiet quitting.” At its worst, quiet quitting includes workers who have completely...
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Ken Wells
- Oct 17, 2022
- 3 min
Case Study: What It Takes To Make A Video With Impact
Nonprofits like the idea of videos but are often skittish about deciding to make a video. Too expensive. Too much time. Too many...
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Ken Wells
- Sep 6, 2022
- 2 min
Explainer Videos Explained
A few years ago, I put together a video for an organization I headed. It was emotional. It tugged at your heart strings. We showed it at...
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Ken Wells
- Aug 24, 2022
- 3 min
5 More Ways To Make A Great Website I Wish I Learned Years Ago
Planning a new website update? Let’s talk about adding meaning to your message and telling your story for donors. Contact...
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Ken Wells
- Jul 12, 2022
- 2 min
Who's Ready To Fundraise This Fall?
Can you think of a more-high stakes fall fundraising season than the one we face this year? After two years of COVID, I can hardly...
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Ken Wells
- Jul 12, 2022
- 5 min
Donor Communications: A Tale of Two Nonprofits
Or Is It Tail? I live within an easy drive of Highway 69 and I-10. If I just want to go to Louisiana, I can take either route. But one...
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Ken Wells
- Jun 28, 2022
- 3 min
Is your fundraising program leaking?
Do you ever feel like you are spending all of your time raising money for your nonprofit, but you never seem to get ahead? Your...
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Ken Wells
- Jun 14, 2022
- 2 min
5 Ways To Deal With New Postal Rate Increases
But Didn't The Post Office Just Raise Rates? Postal rates are going up on July 10th and, yes, they did just go up. The last increase was...
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Ken Wells
- Jun 7, 2022
- 3 min
Using All The Tools In The Communications Toolchest
Y’all, we’ve got to change our ways. Here is a sampling of things I have seen Houston nonprofits do: Hold events without a communications...
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Ken Wells
- May 18, 2022
- 3 min
5 Ways (Plus 1) Email Beats Social Media
Last week StoryBoard HTX released a survey of Houston communications trends. One thing really caught us by surprise. The top priority for...
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