Proud to report that one of the leading news sources for nonprofits, Nonprofit Pro just published an article I wrote about the uses and abuses of artificial intelligence, automation and fundraising.
It's a brave new world and we are hearing a lot about using online tools to "personalize the donor experience," to borrow some of the buzzwords being thrown around. This article looks at the contradiction in terms when we talk about using technologies like ChatGPT to "create a conversation" with our donors.
